Clean, green, and everything in between
Natural products used to be sold primarily in health food stores and farmers markets with labels decorated with pictures of leaves. It was a very specific niche and not taken seriously by the beauty industry. But now sleek new brands positioning themselves as “cleaner” alternatives to the mainstream are exploding.
We aim to be at the forefront.
The essence of beauty lies on the preference of every single person. While most people focus on the physical appearance of a person , others put their attention on the attitude or character of an individual. Actually blind people can experience beauty as well. The world is full of beauty and wonder. There are always new things to experience : sounds , smells and sights. Beauty can change according to the conditions of a person, a group of people or a society and is truly in the eye of the beholder.
The essence of beauty is an outward core of attractiveness and an inward frame of kindness residing in a pleasant character whose goodness is plain.